
	Homepage of Dr. Felipe Korzenny
	Homepage of Dr. Felipe Korzenny

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Hispanic Marketing Communication

Multicultural Marketing Communication

Account Planning

Integrated Marketing Communication COM6403

Center for the Study of Hispanic Marketing Communication

westcott building

Welcome

Here you will find links to:

· My syllabi,

· Activities of the Center for the Study of Hispanic Marketing Communication, and

· Items such as my weblog and vita.

News: Our Center now offers a graduate certificate and an undergraduate
minor in Hispanic Marketing Communication. Click on each to learn more about them.

The book Hispanic Marketing: A Cultural Perspective is available at Amazon.com, and all other major booksellers. Butterworth Heinemann/Elsevier is the publisher.

Get the first new 2007 report on The Multicultural Marketing Equation on Old and New Media

What is Experience Branding? Find out!

A Theory of Electronic Propinquity

Images:
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Universidad De Guanajuato




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